Welcome to The Business of Tree Care, a resource hub for owners and leaders of tree service and landscaping companies across the United States. Explore proven strategies for marketing, growth, technology, finance, and community so you can start strong, grow profitably, and scale with confidence.
Suzi GuzmanGo High Level is the leading AI CRM for tree care companies in 2026. Learn why top tree services are switching, the real costs of waiting, and the difference between DIY Go High Level and Done For You with Tree Care AI.
Arbor Business Company
Suzanne Guzman is the co-founder of Arbor Business Company. She helps tree care and green industry businesses across the U.S. start, grow, and scale by combining business strategy, marketing, and operations. Through Arbor BC and Tree Care AI, she partners with owners to implement websites, CRM, automation, and growth plans tailored to arborists.
Explore partners we trust to help you grow every part of your business.
Precision mailers that target only homes with tree coverage.
Accounting, payroll, and financial clarity for arborists.
Insurance designed specifically for tree care companies.
Social media content and ads that turn attention into jobs.
Websites, CRM, automation, SEO, and reputation management for tree care.
Owners, managers, and office leaders at tree care and landscaping companies in the United States.
Marketing and lead generation, business strategy and leadership, technology and automation, finance and operations, events and community.
Aim for at least two articles per month, plus periodic guides and case studies.
Yes. See the Recommended Resources section for vetted partners and platforms that serve arborists.
Get practical strategies, templates, and step-by-step guides delivered to your inbox.
Helping tree care businesses grow with AI-powered marketing, automation, and reputation tools.